Senior Brand Strategy & Marketing Leader - building clear positioning, simple narratives, and growth strategies for global consumer and lifestyle businesses
EA SPORTS FC Rebrand
MLB Brand Strategy
MLB Brand Design Refresh
EA SPORTS Football Long Term Roadmap
EA SPORTS FIFA - Women's Football Strategy
MLB Opening Day - Heroes Of The Game
Gatorade Global Football
EA SPORTS FIFA Covers
EA SPORTS FIFA - Street Football
Future Collective - What I Build When Nobody's Watching
